Google Search to become more “visual, snackable, personal, and human”
With Google I/O around the corner, we are all expecting big news from Google on how Google Search will change - here are some reported leaks on that news.
Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.
With Google I/O around the corner, we are all expecting big news from Google on how Google Search will change - here are some reported leaks on that news.
Barry Schwartz | May 7, 2023 at 8:14 am ETEmpty descriptions will no longer show up as errors in the Search Console reports.
Barry Schwartz | May 4, 2023 at 2:25 pm ETOver half a billion chats were conducted on Bing Chat since it launched, 3-months ago.
Barry Schwartz | May 4, 2023 at 3:00 am ETInstead, Google says block your syndicated content from being indexed.
Barry Schwartz | May 3, 2023 at 8:06 am ETGoogle's core ranking systems look to reward content that provides a good page experience.
Barry Schwartz | Apr 28, 2023 at 8:10 am ETThis update was more widespread than previous updates because it targets more than just product reviews.
Barry Schwartz | Apr 27, 2023 at 11:45 am ETThe fix is rolling out and while it does fix a number of inappropriate site names, it does not resolve all the reported issues.
Barry Schwartz | Apr 26, 2023 at 8:32 am ETPlus, some are now noting more return and shipping details in the Google search results.
Barry Schwartz | Apr 26, 2023 at 8:08 am ETAs a reminder, this reviews update started on April 12 and goes well beyond just product reviews.
Barry Schwartz | Apr 25, 2023 at 2:26 pm ETBing Search is looking a lot more like Google Search and you can now report issues with site names to Google.
Barry Schwartz | Apr 25, 2023 at 7:56 am ETWe will soon be able to see how much visibility and traffic Bing Chat is sending our web sites.
Barry Schwartz | Apr 25, 2023 at 7:20 am ETPlus, Bing said they reduced unnecessary duplicate searches and end conversations.
Barry Schwartz | Apr 21, 2023 at 3:22 pm ETThere is Googlebot, special-case crawlers and user-triggered fetchers.
Barry Schwartz | Apr 21, 2023 at 12:28 pm ETPage experience is important for your users and usability, but it never seemed all that important for rankings.
Barry Schwartz | Apr 21, 2023 at 9:50 am ETYou can use Bard to help you code up some Python scripts to automate some of your daily SEO or PPC tasks.
Barry Schwartz | Apr 21, 2023 at 9:32 am ETThis crawler is similar to Googlebot, but it will be used internally by Google teams to crawl the public web.
Barry Schwartz | Apr 20, 2023 at 8:20 am ETBard always showed multiple drafts but now those drafts are more distinct from each other, Google explained.
Barry Schwartz | Apr 19, 2023 at 5:43 pm ETGoogle does add that when it comes to page experience evaluation, it is not just page specific but can also be site-wide.
Barry Schwartz | Apr 19, 2023 at 1:27 pm ETThe Core Web Vitals and HTTPS report is staying but the mobile-friendly test is going away.
Barry Schwartz | Apr 19, 2023 at 1:13 pm ETReader Revenue Manager publishers can now measure traffic from Google Search queries and fix structured data.
Barry Schwartz | Apr 19, 2023 at 11:30 am ETThese changes come with the new shipping and return information in the Google search results.
Barry Schwartz | Apr 18, 2023 at 8:10 am ETGoogle Search Console added a report to monitor and fix the structured data required to enable this display.
Barry Schwartz | Apr 17, 2023 at 9:16 am ETProject Magi will help searchers complete transactions while incorporating search ads on the page.
Barry Schwartz | Apr 16, 2023 at 8:04 am ETBecause Google said it can detect spam faster, the company claimed that 99% of visits in Google Search were "spam-free."
Barry Schwartz | Apr 11, 2023 at 12:08 pm ETGoogle also now has a release notes document to track updates to Bard.
Barry Schwartz | Apr 10, 2023 at 8:07 pm ETAll broad match modifier keywords for search ads will now serve as broad match keywords instead of phrase match, Microsoft announced.
Barry Schwartz | Apr 4, 2023 at 7:32 am ETThis allows you to migrate destination and event goals using regex.
Barry Schwartz | Apr 4, 2023 at 6:56 am ETGoogle said Bard can better understand and respond to prompts for multi-step word and math problems. Coding is coming soon.
Barry Schwartz | Mar 31, 2023 at 12:56 pm ETGoogle also shared some states on how it fought fake reviews and content in local search.
Barry Schwartz | Mar 31, 2023 at 11:00 am ETBing Chat had ads since it launched Feb. 7. Now Microsoft says it's exploring ways to give some publishers a piece of that ad revenue.
Barry Schwartz | Mar 30, 2023 at 7:41 am ETWe asked some of the Google tracking data providers for data on the latest Google algorithm update.
Barry Schwartz | Mar 29, 2023 at 8:31 am ETGoogle's new features should give searchers more reason to trust your site, your authors and the content on your pages.
Barry Schwartz | Mar 28, 2023 at 12:51 pm ETThis March 2023 core update took 13 days to roll out. This was a fairly impactful update compared to previous core updates.
Barry Schwartz | Mar 28, 2023 at 10:41 am ETYou may see a change in the number of URLs reported in the Core Web Vitals report in Google Search Console
Barry Schwartz | Mar 28, 2023 at 7:57 am ETMake sure to rerun any scripts you have that may be missing data from the Bing Webmaster Tools API.
Barry Schwartz | Mar 28, 2023 at 7:56 am ETThis is an update to previously launched reports from last September.
Barry Schwartz | Mar 27, 2023 at 1:36 pm ETWhitespark has surveyed dozens of local SEO experts to compile what they believe are the most important ranking factors for local search.
Barry Schwartz | Mar 26, 2023 at 10:25 am ETGoogle said it will link to citations when Bard directly quote at length from a webpage.
Barry Schwartz | Mar 22, 2023 at 11:17 am ETGoogle said the new Ranking section of the Search Status dashboard will show active updates as well as history up to 2020.
Barry Schwartz | Mar 21, 2023 at 6:13 pm ETYou can sign up for the waitlist if you are based in the US or UK.
Barry Schwartz | Mar 21, 2023 at 11:03 am ET